Apparel Company PVH Boasts of Commitment to “Diversity” With All-Black Photo

An apparel company called PVH boasted of its commitment to “diversity” with a Facebook ad that showed a picture of only black people.

When you click on the ad it takes you to an article called “Leading the Diversity and Inclusion Charge in Style“.

The article brags about the company’s inclusive attitude:

PVH Corp. believes that if you have an inclusive workplace, diversity will follow.

Fashion is woven into the very fabric of society. It has the power to alter perception and change lives. PVH, one of the world’s largest apparel companies, employing more than 38,000 associates in 40 countries, is leveraging the power of its iconic brands—Calvin Klein, Tommy Hilfiger, and IZOD, among others—to promote diversity and inclusion (D&I) in both the fashion industry and society at large.

“At PVH, inclusion and diversity are not just a philosophy but a way of life,” says Shagun Bansal, senior manager, employer branding and associate experience. An immigrant and a woman of color, Bansal shepherds associate-driven initiatives that include an unconscious-bias training program and a respectful-workplace toolkit to help employees minimize unconscious bias in their day-to-day.

PVH also forges important partnerships to help move the needle on D&I in the industry. Last year, PVH partnered with the Council of Fashion Designers of America (CFDA) on the Insider/Outsider Industry Briefing, an initiative examining the state of D&I in American fashion. Its goal is to identify the issues and convert awareness into action across a range of dimensions, from age and ethnicity to gender and sexual orientation.

The company’s commitment to D&I is being noticed in business and fashion circles. Its inclusion on Fortune’s list of the 100 Best Workplaces for Diversity this year comes atop other honors, including scoring 100% on the Human Rights Campaign Foundation’s Corporate Equality Index.

“We treat each other like family and celebrate the unique perspectives of all of our associates,” says Dave Kozel, executive vice president and chief human resources officer at PVH. “Creating this type of workplace is a win-win for our people and also drives our business forward.”

This is the perfect illustration of what “diversity” truly means: no white people. In both the Facebook ad and the accompanying photo of the article, no white people are visible, only “people of color”. The senior manager quoted is highlighted for being an “immigrant and woman of color”.

That’s because diversity is a mere codeword for white erasure and anyone with a brain knows it.

We must thank the racist anti-white company PVH for publicly clarifying this point.